As an independent developer, I write code at home every day. I have been wondering if I am too out of the market and want to go out. Thinking of my social scope, it seems that my social scope is about housewives and church friends, and it is actually difficult to get in touch with more people. I shot on Twitter, etc., communicating more with people on social media may be more important.
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As a businessperson, you need to go where your customers are. If that's social media, that's where you need to be. Not all demographics are there, though, so you need to know who your customers are to know the best place to find them.